"Vinna" means "shine" in Korean, and the company's vision is rooted in the belief that the cross of Jesus serves as a reminder of His love, shining upon people through the glory of God. With a mission to prioritize the gospel message in their products, VinnaCross strives to infuse each design with this message.
The word mark logo features a simple star to represent the meaning of the name "shine". The combination of two fonts - an exquisite serif and a modern sans-serif - symbolizes the connection between heaven and earth, people of different generations, and times. The color palette of green and yellow serves as an expression of the stars in heaven and the world that God has created.
This simple illustration is used as a social media profile icon to express the joyful yet bold spirit of the Christian company. The image features a cross on a church that stands firm under a sky full of stars, symbolizing the profound meaning of the church and the empty tomb where Jesus was resurrected.
